"You can't take advantage of the connectivity, reach and viral nature of the beast without also being willing to connect, reach many people and let others share. It's like wanting to enjoy the sensation of flying over the water in a boat at high speed but without the engine noise. It's the "other people" part of social media that provides its power."
From "Drew's Marketing Minute," Drew McLelland, proprietor. Read the full post at http://www.drewsmarketingminute.com/2010/01/social-media-letting-others-in.html
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A winning non-strategy When I headed to the Bay Area in 1984, years of
success and championships followed for the 49ers, the A's, and the Giants.
When I ca...
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