Search This Blog

Monday, November 8, 2010

A History of Internet Search and Google

“Ten years ago, there was no Google, fifteen years ago, there was no search,” begins John Heileman’s 45 minute 3 YouTube videos about the history of search. (Discovery Science) How we got to where we are, the foundation of social media.

I found this through Watch This Documentary: The History of Internet Search and Google blog post by Stephen Chapman, SEO Whistleblower, ZDNet.

What I found useful in each section
Yahoo – manual indexing, categorizing, and curating (when there were 100,000 websites) Initiated banner advertising.
Excite – Crawl the web for the words the user requested. Not mentioning John Battelle’s Database of Intentions  
Initiated  the idea of ads as search results.Selling and presenting ads became the norm for search results, forgot about search.

Google – Their different premise, that links are a recommendation of  website value. Led to a search engine that cared about search again. Started without an idea of how to make money.

Where Google found the idea of their ads. Improved on the idea of selling and providing ads focused on search terms. Features John Battelle.

I really appreciated the video and graphics that played with Heileman’s narrative. Somebody was working hard to make the most of video format. 

Other presentations you might enjoy:
Talk Your Business - How to make more and better sales right away! Wednesday, November 10th, 7:15am to 8:30, Intelligent Office, Rockville, and
How to Scale Your Organization - Build, Borrow, or Buy? Thursday, December 9th, 7:15am to 8:30, Intelligent Office, Rockville

1 comment:

  1. This highlights once again the break-neck pace that internet improvements have adopted.

    Long, long ago, in a world far, far away...instructions were written for each task to be performed in some alien language.

    Then, jump ahead to DOS and other operating systems which created a platform of basic functionality - but required text-based entry, often in long strings with merely foreign language and an steep learning curve for each program loaded on the computer - which was now in the home and on the desk at the office.

    Then with the Mac and shortly thereafter with Windows, we had icons to point at and click and the system handled most of the common elements of functionality in the background - and no words or code needed - just point and click.

    Next the internet and connectivity so we could hook up many computers world-wide - which then led to the need for a catalog or massive table of contents - and search was born.

    This has evolved to high art of being able to locate almost anything anywhere with just a few words or phrases, and with Google, a vast array of integrated support programs and 'gadgets' to accomplish a variety of tasks with no programming or advance knowledge of computer systems and structural design.

    In these short years the personal computer has become one of the most powerful and universal tools available to all and it keeps changing almost daily.

    The sophisticated search function has accelerated the progress to this point and give a firm foundation for future progress.